Ideation and creation of AroundLugano.

A guide for people who want to explore my home town.

Alongside the physical map we built a website, newsletter and managed a Facebook and Instagram profile.

We built a community and weekly informed about the progress of the map, events in town and new business/places to discover. 

The guide is divided into a series of maps each featuring a different local. 
The local personalise and give his  own suggestion of the city.

We decided to make the map reality and launched crowdfunding.

It got founded over 110% by 81 people. 

This allowed us to make the map reality and distribute it around town.